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Marketing Materials

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What are some common factors that prevent a file from being Print-Ready? Most files that get held up share the same handful of setup mistakes. Checking for these before you upload keeps your job moving. Document s… Read answer What are the differences Between High Quality Print & Press Quality PDF presets in Adobe Acrobat? Both PDF presets in Adobe Acrobat produce a good file, but Press Quality is built specifically for commercial printing, while High Quality P… Read answer What does "4/0", "4/1", or "4/4" actually mean? The two numbers describe how many ink colors print on each side of a piece. The first number is the front, the second is the back, and 4 mea… Read answer What does PDF stand for? PDF stands for Portable Document Format. It is the format we prefer for print because it locks down your layout so it reproduces the same ev… Read answer What is "rich black" and how can I can produce it? Rich black is a deeper, more solid black than plain black ink alone. It is made by adding other process inks underneath solid black so large… Read answer What is a bleed? Bleed is a standard print term for artwork that runs all the way to the edge of the paper. It exists because sheets shift slightly when they… Read answer What is a print-ready PDF? A print-ready PDF is a file that already contains everything a press needs, with no further prep required. PDF itself stands for Portable Do… Read answer What is banding? Banding is when a smooth gradient prints as visible steps or stripes instead of a seamless blend. It has several possible causes, and the so… Read answer What's the difference between the JPEG and TIFF formats? JPEG and TIFF are two of the most common image file formats, and they behave very differently once your artwork heads to a printing press. P… Read answer Where can I get inspiration for a design? Yes. If you are staring at a blank canvas, there are several easy ways to gather ideas before you start designing your marketing pieces. Bro… Read answer Why does my business card crack around the edges? Cracking along the edges of a business card usually happens when the artwork carries heavy ink coverage, such as deep or dark colors that ru… Read answer Are there any differences between a booklet and a catalog? There is no real difference. The terms booklet and catalog are used interchangeably and refer to the same multi-page, bound product. Both ar… Read answer What is a perfect-bound book? A perfect-bound book is one where the inside pages and the cover are glued together along a flat spine, the same method used for most paperb… Read answer What is the difference between long edge binding and short edge binding? The difference comes down to which edge of the book is bound, and that determines the final orientation. Binding Bound edge Final orientatio… Read answer What are Bumper Stickers? Bumper stickers are outdoor-rated adhesive stickers made for vehicle bumpers and other exterior surfaces. They are printed on 4mil premium w… Read answer How are Car Magnets printed? Car magnets are printed with UV ink technology, which makes them tough enough for the road and long-lasting in the sun. UV-cured inks bond t… Read answer What is the Standard Color Sequence in Carbonless Forms? The standard color sequence depends on how many parts your carbonless form has. Each part is a separate colored sheet, in a fixed top-to-bot… Read answer What is a Real Estate Post? Real Estate Posts at 4OVER4.COM are an extremely convenient solution for any Realtor. They give you a professional, freestanding way to adve… Read answer Anatomy of a Roll Label Every roll label is built from a few layers working together. Knowing what each one does helps you choose the right combination for how and … Read answer Is Unwind Direction and Rewind Direction the same thing? Yes, unwind direction and rewind direction describe the same thing. Both terms refer to the direction in which a label comes off the roll as… Read answer What are the benefits of lamination for Roll Labels? Lamination is one of the best ways to extend the life of a Roll Label. It adds a protective film over the printed face that guards against t… Read answer What does "core size" refer to when ordering roll labels? Core size refers to the inner diameter of the roll, meaning the cardboard tube the labels are wound around. It determines whether the roll f… Read answer What does "labels wound out" and "labels wound in" mean? Wound out and wound in describe which way the printed face of the label points as it sits on the roll. It is a simple but important distinct… Read answer What is "BOPP" ? BOPP is a term you will see often in roll label production. It stands for biaxially-oriented polypropylene, a thin plastic film stretched in… Read answer

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