FAQ  /  Marketing Materials

Marketing Materials

14 answers about marketing materials.

Will hole-punched plastic postcards still be waterproof? Plastic postcards are waterproof through the whole material, so a punched hole for hang tags, key rings or loyalty pieces does not let water… Read answer What file specifications do I need for a tri-fold brochure? Send a tri-fold brochure as a print-quality CMYK PDF with 1/8" bleed on every side, labeled outside and inside panels, and a narrower fold-i… Read answer What file format should I submit for a saddle-stitched catalog? Saddle-stitched catalogs should be submitted as single pages so they impose and bind correctly. Export as single pages, not spreads, in read… Read answer Can I adjust my artwork if I choose a different postcard size than I originally planned? Moving to a cheaper postcard size is common, so rework the layout at the new size, keep bleed on every side and recheck that logos stay in t… Read answer What bleed specifications are required for direct mail postcards? Direct mail postcards need 0.125" bleed on all four sides, so a 4x6 card is built at 4.25" x 6.25", and text stays 0.125" clear of the cut l… Read answer Can I create a bookmark with different orientations on each side? Yes. You can make a bookmark with one side vertical and the other horizontal, but this needs a design tool rather than a simple template fli… Read answer What factors affect the pricing of scratch-off products? Scratch-off pricing is driven mainly by how many you order and the size you choose, with rush turnaround adding cost. Read answer What information is required on a postcard design if I'm using non-profit postage indicia? When you print a postcard for non-profit mailing, USPS needs the address side kept clear so mailing details and the indicia can be placed co… Read answer What are the postal service requirements for mailing address space on postcards? Keep the lower right of a postcard mailing side clear for address and barcode, leave postage room upper right, and put the return address up… Read answer What file format should I use for multi-page designs? For multi-page pieces like booklets and brochures, a print-ready PDF is the safest format because it locks your fonts, images, and layout in… Read answer How should a single fold brochure be oriented? A single-fold (half-fold) brochure has one fold down the middle, which turns the flat sheet into a four-panel piece: a front cover, a back, … Read answer What file resolution and color space should I use for postcard printing? For postcards, set photographic images to 300 DPI at the final print size, and prepare your file in CMYK, the color space used for printing. Read answer How far in advance should I order Black Friday printing? For Black Friday, give yourself at least two weeks of lead time so your print run finishes on standard turnaround and lands well before the … Read answer How far in advance should I order seasonal print materials? Order seasonal print 4 to 6 weeks ahead to finalize designs and proofs; under 2 weeks, ask about rush options. Read answer

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