How do I prepare artwork for a lenticular postcard? Lenticular postcard art needs 300 DPI or higher images, strong contrast between layers and no fine text on the lens side, then a test before… Read answer Which lenticular effect should I use on a postcard? Pick the lenticular effect to suit the content: 3D depth for landscapes and products, flip for before-and-after, animation for motion, morph… Read answer Why do lenticular postcards cost more than standard ones? Lenticular postcards cost more per piece because of the lens and lamination, with price set by quantity, size and effect complexity like ani… Read answer What paper stock works best for postcard mailers? Mailers do best on thicker stock that resists bending in sorting: 14pt for budget runs, 16pt for most direct mail, gloss for photo-heavy des… Read answer Is offset printing good for specialty items like postcards or folders? Offset suits postcards, folders, brochures and catalogs with consistent color and fine detail, pairs well with foil and spot UV, and gets ch… Read answer What is the difference between standard and premium postcards? Standard postcards use 14pt gloss or matte for high-volume, cost-sensitive mail, while premium cards use 16pt or 32pt with spot UV, soft-tou… Read answer What size postcard is cheapest to mail through USPS? The First-Class Mail postcard rate needs a rectangular card from 3.5" x 5" to 4.25" x 6", 0.007" to 0.016" thick, with an aspect ratio of 1.… Read answer Which side of a postcard do you write the address on? The address and postage go on the right half of the back, your message on the left half, and the image fills the front, across USPS and most… Read answer Should I use cursive or print when addressing a postcard by hand? Address postcards in dark ink and block letters, since cursive can trip sorting machines, and USPS recommends all caps with no punctuation a… Read answer How do I address a postcard to another country? International postcards follow the domestic layout, with the name, street, city and postal code, then the country spelled out in ALL CAPS on… Read answer What's the difference between gloss and matte finish on postcards? Gloss makes postcard photos vivid but reflects light and resists pen ink, while matte cuts glare and accepts writing; both resist fingerprin… Read answer What is the minimum size for an EDDM postcard? An EDDM postcard must measure at least 6.125 inches on its short side to get USPS saturated mailing rates, or it is priced as a standard pos… Read answer What is the maximum size allowed for EDDM postcards? EDDM pieces can reach 12" x 15" as flats, but USPS also caps weight at 3.3 ounces and thickness at 0.25 inches, so check all three limits be… Read answer Can I use a 4" × 6" postcard for EDDM? A 4" x 6" card misses the 6.125-inch EDDM minimum on its short side, so it mails as a standard postcard; start at 6.5" x 9" or larger to qua… Read answer Does EDDM postcard size affect postage cost? EDDM postage depends on whether your card counts as a letter or a flat; letters like 6.5" x 9" get the lowest rate, and larger flats cost mo… Read answer Do I need to add bleed to my EDDM postcard file? Build EDDM postcard files with 0.125" bleed on every side, so a 6.5" x 9" card becomes 6.75" x 9.25", and keep text 0.25" inside the trim li… Read answer Which EDDM postcard size gets the best response rate? Large EDDM formats like 8.5" x 11" draw the most attention, while 6.25" x 9" balances cost and response for most small businesses on a first… Read answer Can I use a square postcard for EDDM? A square card like 7" x 7" can mail through EDDM once it clears the 6.125-inch minimum, though odd shapes may cost more to print and slow so… Read answer What paper weight should I use for postcards? Mailed postcards should run on 14pt coated stock, about 250 GSM, or heavier so they survive sorting; 16pt adds a credit card feel to brand m… Read answer Can I mail a 5x7 postcard at the postcard rate? A 5 by 7 inch card is larger than the USPS postcard maximum of 4.25 by 6 inches, so it mails at the First-Class letter rate instead of the p… Read answer What paper thickness qualifies for USPS postcard mailing? USPS postcard rates accept cards from 0.007 to 0.016 inches thick, so 14pt and 16pt stock both qualify while 32pt is too thick for that rate… Read answer What's the best postcard size for a direct mail marketing campaign? What's the best postcard size for a direct mail marketing campaign? Match the size to the goal rather than defaulting to the biggest option. Read answer Can I use a regular Forever stamp on a postcard? A Forever stamp will carry a postcard, but it covers letter postage, so you overpay roughly $0.17 per card; postcard stamps save money on la… Read answer What happens if my postcard is slightly oversized? Go past the 4.25 x 6 in postcard limit and USPS charges the letter rate of $0.73 instead of $0.56; beyond 6.125 x 11.5 in the card becomes a… Read answer
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