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Retail Counter Cards

4.6 (17)

See Retail Counter Cards in action

A self-standing counter card in 8.5" x 11", 9" x 12" or 11" x 17" on 56pt SBS board, 24pt gloss laminated or 3/16" foam core, with a 9" easel, $21.97 for one in 2 business days.

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Retail Counter Cards: Key Facts
  • From $21.97 for a single card, and about $8.81 a card in a run of 500.
  • 3 sizes: 8.5" x 11", 9" x 12" and 11" x 17", plus a custom size.
  • 3 rigid stocks: 56pt SBS board, 24pt gloss laminated, and 3/16" white foam core.
  • Full color on the front with a blank back, and every card ships with a 9" double wing easel.
  • 2 business day standard turnaround, with Next-Day and Same-Day rush, rated 4.6 out of 5 across 17 reviews.

Put a Sign Right Where Customers Pay

A retail counter card stands upright on a checkout counter, a reception desk or a table, held up by its easel instead of leaning on anything, and it holds its shape through a busy day where a paper sign would slump. Standard counter cards are on counter cards printing.

Five cards cost $58.23, so a card for every register in a store rollout costs far less each than a one-off test. The tiers below show the total at each step.

Print more, pay less per card

21 quantity tiers, 1 to 500 cards
QuantityPer cardBox totalYou save
100 cards$8.92$891.89base
500 cardsBest value$8.81$4,406.691% off
Quantity
100 cards
Per card
$8.92
Box total
$891.89
You save
0%
$8.92 per card at 100, $8.81 at 500

What Size Should a Retail Counter Card Be

The 8.5" x 11" is a clean letter-size sign that fits beside a register. Step up to 9" x 12" for a bit more room, or to 11" x 17" when the card has to catch an eye from across the shop. The panel below lists the stock and proof choices.

Retail Counter Cards, Configured Your Way

2 option groups, 6 choices, defaults: 56pt. SBS Board
Paper Type
3
Proof Options
3

Which Board

The 56pt SBS board is a thick, smooth paperboard that stands firm and prints crisp. The 24pt gloss laminated stock adds a wipeable sheen that shrugs off fingerprints and spills on a busy counter. The 3/16" white foam core is the lightest of the three, the pick for an 11" x 17".

Design it without a designer

Pick a layout from our free design templates and swap in your offer, colors and logo in the online editor. Keep it to one headline and one price or offer, in type large enough to read at arm's length.

Wally stands your message right at the register

A $21.97 rigid card that greets every customer at checkout.

Wally the 4OVER4 mascot setting a rigid retail counter card on an easel at a store checkout counter, priced from $21.97, teal hand-drawn line art.

A single retail counter card costs $21.97 and stands on its own with a 9 inch double wing easel. Print it on thick SBS board, gloss laminated stock, or foam core, in sizes up to 11 by 17 inch. Pick your size, choose same-day rush when the sale starts now, and Wally gets your counter sign standing fast.

For your own file, each blank retail counter card template is built at the real trim size with the bleed and safe margin drawn in.

Press-Ready Blank Templates

1 blank layout, at 8.5" x 11", with the cut and safe margins marked

How Much Do Retail Counter Cards Cost

A 50-card run is $452.53, and the price per card keeps dropping toward 500. Drag the slider below to set your count and see the total and the per-card cost together.

Retail Counter Cards Price By Quantity

1 for $21.97 ($21.97 each) up to 10 for $101.05 ($10.11 each)
$21.97$21.97 per unit
11 units10
Up to 54% less per unit at 10

How Fast Can You Get Retail Counter Cards

Standard production runs 2 business days. Next-Day adds 50% to the base price and Same-Day 100%, and a Same-Day job ships that afternoon from the New York City plant once it is approved by the cutoff. Add a free online proof, or a next-day hardcopy proof to hold it in hand first.

What Do Retail Counter Cards Work Best For

A sale, a new arrival or a loyalty program at the register, a counter menu or daily special in a cafe, pricing at a salon reception, and a self-standing sign on a trade show table. For a larger sign, see Retail Signs.

See the Rest of Our Cards

The standard Counter Cards are the sibling format, and the full print product range covers the rest of the store.

Print Your Retail Counter Cards Today

At 4OVER4.COM, quality comes first, and it is backed by five guarantees and 25+ years of printing since 1999. Put one offer on the card and stand it where customers pay. Need them before a launch or a store event? Same-Day production keeps you covered. Print your retail counter cards today.

Retail Counter Cards: Frequently Asked Questions

Do I need to buy a stand?

Each card ships with its 9" double wing easel, so it stands on a counter the day it arrives with no extra stand to buy.

Is the back of the card printed?

No. Only the front prints, in full color, since the back faces the register or the wall.

FSC Certified Printer #C013635
G7 Certified Color Accuracy
25+ Years Since 1999
150,000+ Businesses Served