What exactly is spot UV printing?

Spot UV is a finishing technique, not a full printing method. It lays a clear, glossy coating over specific areas of an already-printed piece, then cures that coating instantly under ultraviolet light. The result is a shiny, slightly raised surface that catches the light and contrasts sharply with the matte areas around it.

• Selective gloss: only the areas you choose get the shine, so it acts as a design accent.
• Tactile contrast: the coated zones feel smoother and slightly raised against the matte base.
• Common uses: logos, headlines, patterns, and product images you want to draw the eye to.
• It works best over a matte or soft-touch base, where the gloss really stands out.