Sofia Ramirez
Sofia Ramirez Design & Templates Editor at 4OVER4.COM
Question

What does GSM mean in paper weight?

Answer

GSM stands for grams per square meter, and it tells you how much a single square meter of a given paper weighs. Because it uses one fixed measurement for every paper type, it is the most direct way to compare stocks without worrying about category quirks.

  • Higher GSM means heavier, thicker, and usually stiffer paper.
  • It is a metric standard, so the same number means the same weight regardless of paper category.
  • It sidesteps the confusion of the pound system, where the same number can describe different thicknesses.
PaperTypical GSM
Standard copy paper~80 GSM
Letterhead / text stock~120 GSM
Postcard stock~250 GSM
Premium business card300-400 GSM

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