Tobias Reed
Tobias Reed Production Knowledge Lead at 4OVER4.COM
Question

What is UV coating on a business card?

Answer

UV coating is a liquid polymer laid over the printed sheet and cured instantly under ultraviolet light. The result is a hard, glassy layer that guards against scratches, fingerprints, and moisture while making colors look deeper and more saturated. You can coat the whole card or only chosen areas, which is called spot UV.

  • Full UV gives an even high-gloss shell across the entire card.
  • Spot UV places shine on specific elements, like a logo or headline, so they catch the light against a matte background.
  • The cured finish resists everyday wear better than an uncoated surface.
  • One trade-off: pens and stamps do not write easily on a glossy UV surface, so leave an uncoated space if people need to jot notes.

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