How do I know my colors will print accurately?

The gap between the colors on your screen and the colors on paper comes down to how each medium makes color: screens glow in RGB, while presses mix CMYK inks. Designing in the same color space your printer uses is the single best way to avoid surprises.

• Work in CMYK - the standard for commercial printing, so what you build is what prints
• Avoid RGB-only neons - bright electric blues and greens can dull when converted
• Use the design preview - 4OVER4.COM's high-definition preview closely mirrors the printed piece
• Order a sample - when exact color is critical, a printed proof removes all doubt

For brand colors that must match precisely, note your CMYK build values and check them against a printed sample before running the full order.