Paper & Stock Guides

Latest Paper Stock Guides

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100lb Cardstock Thickness, Weight and What It Prints Best

100lb Cardstock Thickness, Weight and What It Prints Best

100lb cardstock is 100lb cover, about 0.010 inches and 271 gsm, so see how it compares with 14pt, what it prints well and where it falls too thin.

Emma Davis
Best Paper for Pamphlets, From 80 lb Text to 100 lb Cover

Best Paper for Pamphlets, From 80 lb Text to 100 lb Cover

Which paper suits a pamphlet, from 100 lb gloss text that folds clean to cover weights that crack on a fold, with gsm, coatings, grain and gloss vs matte.

Emma Davis
How to Print Posters on Cardstock That Stay Flat

How to Print Posters on Cardstock That Stay Flat

When cardstock beats paper for posters, which pt weight holds flat at each size, where cardstock stops working, and when to mount on foam core instead.

Tobias Reed
How 100lb Text and 10pt Stock Differ in Paper Weight and Thickness

How 100lb Text and 10pt Stock Differ in Paper Weight and Thickness

100lb text weighs a ream of parent sheets while 10pt measures one sheet at 0.010 inch, so compare both systems and pick the right stock for each job.

Emma Davis
How Pearlescent Paper Prints and When to Use Pearl Stock

How Pearlescent Paper Prints and When to Use Pearl Stock

What pearlescent paper is, how mica in the coating changes printed color, the artwork rules for pearl stock, and where 26pt Metallic Pearl Ice is worth it.

Emma Davis
What Soft Touch Paper Is and How the Velvet Finish Works

What Soft Touch Paper Is and How the Velvet Finish Works

Soft touch paper gets its velvet feel two ways, a laminated film or an uncoated stock, so see how each is built, what it costs and which takes a pen.

Emma Davis
Ticket Paper and Stock Options, 15 Materials Compared for Events and Raffles

Ticket Paper and Stock Options, 15 Materials Compared for Events and Raffles

Ticket paper from 13pt to 18pt compared: gloss, uncoated, linen, metallic and synthetic, how each tears at a perforation, and where numbering sits.

Tobias Reed
What C1S Paper Is and Why One Side Stays Uncoated

What C1S Paper Is and Why One Side Stays Uncoated

C1S paper is coated on one face and bare on the other, so one side holds sharp color and the other takes a pen, glue and an address, with C1S vs C2S.

Emma Davis
What YUPO Synthetic Paper Is and When It Beats Regular Paper

What YUPO Synthetic Paper Is and When It Beats Regular Paper

YUPO is polypropylene film, not wood pulp, so see why it is waterproof and tear proof, where heat and folding limit it and what to print instead.

Emma Davis
80 lb Gloss Book Paper, What It Is and When to Use It

80 lb Gloss Book Paper, What It Is and When to Use It

80 lb gloss book paper explained: what text weight and gloss coating mean, how it feels and prints, and the flyer, brochure and catalog jobs it fits.

Emma Davis
Emma Davis, 4OVER4 print production voice (illustration)
Emma Davis Print Production Specialist at 4OVER4.COM

Emma is our prepress and print production voice, built from the knowledge of our production team, with over 20 years in printing.

The stock you choose quietly changes how a piece feels, prints, and lasts, matte against gloss, linen against kraft, a light text weight against a heavy cover. These guides help you match the paper to the purpose so the finished piece feels right the moment it's picked up.

Our Paper Range in Weights and Finishes

4OVER4.COM stocks 60+ papers. Text weights such as 70# uncoated and 100# gloss or silk/matte text suit flyers and brochures that fold. Cover weights such as 14pt and 16pt gloss or uncoated suit postcards and business cards, and ultra thick stocks run from 26PT to 80PT. Specialty papers include classic linens, metallic pearl, kraft from 18PT to 80PT, black stock, synthetic plastic that resists tearing and water, and 100% cotton.

To feel the difference, Postcards offer 22 stocks from 50 for $16.48, and Kraft Business Cards print on 18pt kraft uncoated cover made from 100% post-consumer waste, from 100 for $24.75. You can also order free samples, which ship free.

A Person Picks Up Call or text 718-932-2700 and talk to someone at our Queens plant about your order. Contact Us →
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