A print campaign pays off when the piece, the paper and the audience are picked together: a postcard mailed to a route, a door hanger on a street you service, a sticker handed out at an event. These guides cover campaign ideas, choosing materials that match the message, and turning a printed touchpoint into a result you can measure, such as the scans on a QR code.
Campaign Pieces and Their Starting Runs
Direct Mail Postcards start at 500 for $89.68 in nine sizes from 4 x 6 to 6 x 11 inches, and 4OVER4.COM is CASS certified for direct mail. Flyers start at 50 for $39.54, Door Hangers at 250 for $290.41, and Vinyl Stickers at $25 in 13 sizes or any size.
Start small and measure. Print a first run of flyers or postcards with a code from our free QR code generator, count the scans for a few weeks, then reorder the piece that pulled the most.
