A flyer gets about three seconds to stop someone, so the paper, the size and the spot where you hand it out carry as much weight as the design itself. These guides cover flyer stocks from 70# text to 14pt cover, distribution tactics, and the layout habits that turn a single sheet into an actual response.
Flyer Sizes and Stocks We Print
Flyers come in nine sizes, from a 4.25 x 5.5 inch handout to an 11 x 25.5 inch sheet, with 8.5 x 11 as the letter size. Stocks run from 70# uncoated text and 100# gloss or silk/matte text to 80# gloss cover, 100# silk/matte cover and 14pt gloss or uncoated cover. Print one side or both, add high gloss UV if you like, and a run starts at 50 for $39.54 with a 3 business day turnaround.
Text weight suits a handout or a mailed insert; cover weight stands up on a counter or as a menu. To fold the sheet, Folded Flyers add half, tri, Z and gate folds from 50 for $68.54. For the doorstep, Door Hangers start at 250 for $290.41.