All Guides
Real Estate Postcard Templates and the Layouts That Win Listings
Real estate postcard templates at every mailing size, the layouts that pull replies, copy that fits, and the USPS address rules that get cards delivered.
How Rigid Envelopes Keep Photos and Documents From Bending
What a rigid envelope is, how board caliper stops a bend, why rigid mail is priced as a package, and the brandable alternatives when plain white will not do.
Gold Foil Postcards and Every Other Foil Finish, Explained
How foil postcards are made, how gold, silver and holographic foil differ, the stocks that hold foil, and how to build the foil layer in your print file.
What Is VDP Printing and How Variable Data Personalizes Every Piece
VDP printing merges a design with a spreadsheet so every printed piece differs: names, offers, unique QR codes. How it works, what data to supply, what it costs.
Printing Paper Stocks Explained, from Matte and Gloss to Linen and Kraft
Matte, gloss, linen, and kraft paper stocks explained. What each finish is for, how to choose the right one, and what it costs to print at 4OVER4.COM.
Paper Stocks & Materials and How to Choose the Right One
Choose the right paper for any print job. Compare stock, weight, and finish, from cover vs text to silk, soft touch, kraft, and recycled, at 4OVER4.COM.
Cardstock vs Corrugated Boxes, How to Choose the Right Material
Cardstock vs corrugated boxes explained: what each material is, common thicknesses, when to use folding cartons vs corrugated, and how pricing is set.
What Is Cardstock and Its Weights?
Cardstock explained: what it is, how weight is measured in points and pounds, and how 10pt, 14pt, and 16pt compare, with a weight chart to pick yours.
What Is 100 lb Gloss Book Paper? Best Uses & Feel
100 lb gloss book paper (also called 100# gloss text) is a coated, foldable text-weight stock. See how it feels, what it prints best, and where to order it.
100lb Cardstock Thickness, Weight and What It Prints Best
100lb cardstock means 100lb cover: about 0.010 inches thick and 271 gsm. See how it compares to 14pt, what it prints best, and where it is too thin.
Best Paper for Pamphlets, From 80 lb Text to 100 lb Cover
Which paper suits a pamphlet: 100 lb gloss text folds clean, cover weights need a score first. Weights in gsm, coatings, grain direction and gloss vs matte.
How to Print Posters on Cardstock That Stay Flat
When cardstock beats paper for posters, which pt weight holds flat at each size, where cardstock stops working, and when to mount on foam core instead.