All Guides
Indoor Signage for Offices and Stores Guide
Indoor signage types for offices, stores and events, with material picks from foam core for promos to PVC or acrylic for lasting signs, plus mounting.
Invitation Sizes: The Complete Guide
Standard invitation sizes for weddings and events, led by 5 x 7 with an A7 envelope, then 4.25 x 5.5 and 4 x 6 cards with their envelope pairings to print.
Kiss Cut Vs Die Cut
Kiss cut vs die cut stickers explained: how each cut works, when to use it, and what it does to peeling, shape and cost, then order the one that fits.
Label Printer Near Me? Order Custom Labels Online
Skip the local shop and the desktop label machine and order custom roll and sheet labels online, printed better, cheaper at volume and shipped fast.
Large Format Printing Explained
Large format printing is any print wider than a press sheet, about 18 inches and up, on paper, vinyl, fabric or board, with sizes, materials and DPI.
Leaflet Printing Explained: Leaflet vs Flyer
Folded leaflet printing starts from a flat sheet that folds to A5 or a letter tri-fold while a flyer stays flat, with sizes, folds and paper weights.
Letterhead Paper Explained
Letterhead paper explained by weight, texture and finish, from light 24 lb writing bond up, so your branded letterhead sets the impression before a word.
Local Print Shop vs Online Printing
Choose a local print shop for a tiny job you need within the hour, and online printing for everything else, where it wins on price, quality and speed.
Logo Sizes and Dimensions for Social Media, Websites and Print - US
Standard logo sizes in pixels and inches for Facebook, Instagram, YouTube, LinkedIn, websites and print, all exported from a single master logo file.
The Four Logo Variations Every Brand Needs and Where to Use Each One
Learn the four logo variations every brand needs, primary, secondary, submark, and favicon, and how to use each across print and digital with 4OVER4.
Logo vs. Branding: What's the Difference?
Logo vs branding made simple, plus which comes first and how to put your identity onto print with branded business cards and letterheads from 4OVER4.
Logotype vs. Logomark vs. Logo: The Differences Explained
A logomark is a symbol, a logotype is the name set as type, and a logo is the whole mark, with examples, pros and cons, and the print test for each.