Printing Guides - How-To, Templates & Tips

Step-by-step how-tos, templates & design tips for every product

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What Is 100 lb Gloss Cover Paper? Uses for Flyers & Menus

What Is 100 lb Gloss Cover Paper? Uses for Flyers & Menus

What is 100 lb gloss cover paper? A clear guide to the weight, finish, and best uses for flyers and menus, plus live specs from 4OVER4.COM.

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Best Flyer Fonts and the Sizes That Keep Them Readable

Best Flyer Fonts and the Sizes That Keep Them Readable

The flyer fonts that survive ink and paper: how to pair a headline and body face, the size ladder for every flyer size, and the print traps that kill legibility.

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Flier or Flyer, Which Spelling to Use and When a Poster Beats Both

Flier or Flyer, Which Spelling to Use and When a Poster Beats Both

Flier or flyer? Both are correct and flyer is the one to order. Plus how a flyer differs from a poster in size, stock, type size and resolution.

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Flyer vs Brochure and Which One Earns Its Print Run

Flyer vs Brochure and Which One Earns Its Print Run

A flyer gives you two printed surfaces, a tri-fold brochure gives you six panels for about 44 percent more per piece. How to pick, price and set up each.

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Flat Flyers vs Folded Flyers and When the Fold Pays Off

Flat Flyers vs Folded Flyers and When the Fold Pays Off

Flat flyers cost less and read faster. Folded flyers hold more, fit racks and mail as letters. Compare panels, stock, folding cost and setup before you order.

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How Flyer Distribution Services Work and What Each One Really Costs

How Flyer Distribution Services Work and What Each One Really Costs

EDDM, door hanger crews and hand to hand delivery compared on reach, control and proof, plus the USPS size rule that decides if your flyer can mail at all.

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How to Choose a Flyer Printer That Delivers On Time and Prints Right

How to Choose a Flyer Printer That Delivers On Time and Prints Right

Pick a flyer printer on the five things that decide the outcome: the turnaround clock and its file cutoff, stock list, proofing, quantity breaks and reprint policy.

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How to Create Business Flyers That Actually Get Responses

How to Create Business Flyers That Actually Get Responses

Where to put your phone number, short URL and QR code on a flyer, plus the one message rule, headline sizing and stock choices that turn handouts into calls.

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How to Design March Madness Flyers That Fill Every Seat

How to Design March Madness Flyers That Fill Every Seat

Design a basketball tournament flyer that reads across a loud bar. Bracket layout, tip-off type sizes, color pairs, fonts, stocks, templates and file prep.

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Where to Hand Out Fliers and the Tactics That Get Them Taken

Where to Hand Out Fliers and the Tactics That Get Them Taken

Where to hand out fliers so people take them, how to ask for counter space, the federal mailbox rule, local permit traps, and when mailing beats walking.

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What Makes a Good Flyer and How to Design One That Gets Results

What Makes a Good Flyer and How to Design One That Gets Results

What makes a good flyer, from the first three words to the paper weight. A copy framework, a layout framework, and the print settings that hold up on press.

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Party and Club Flyer Fonts That Grab Attention Across a Dark Room

Party and Club Flyer Fonts That Grab Attention Across a Dark Room

The display, script and detail fonts that work on party and club flyers, how to pair them, what size they need to read across a room, and how to license them.

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Full Product and Service Guide Specs, finishing options, paper stocks, and pricing for 200+ products. Updated monthly with new additions. Get Details →
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