How much should I budget for 3D lenticular postcard trends?

Lenticular postcards cost more per unit than standard postcards because of the specialized lens and lamination process. The final price depends on three things, and ordering more brings the per-piece cost down significantly.

• Quantity, since higher volumes lower the unit price at each tier.
• Size, larger cards use more lens material.
• Effect complexity, a simple flip costs less to prepare than a multi-frame animation or morph.

Also budget for design if you need a professional to build and interlace the layered files, since proper file prep is the biggest factor in getting a clean result. Comparing quantity tiers before you order is the easiest way to land on the right balance of cost and impact.