Question
What's the difference between gloss and matte finish on postcards?
Answer
Gloss and matte finishes change how a postcard looks, feels, and functions. Gloss makes visuals pop, while matte prioritizes readability and a softer touch. Both add a protective layer that helps resist fingerprints and light scuffing.
| Gloss | Matte | |
|---|---|---|
| Color | More vivid, photos sharper | Softer, muted |
| Glare | Reflective | Reduced, easier to read under bright light |
| Writability | Resists pen ink | Accepts pen ink |
| Best for | Image-heavy designs | Text-forward or writable cards |
If recipients need to write on the card, choose matte. For a premium tactile upgrade, soft-touch lamination adds a velvety feel on top of the matte look.
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