Nadia Petrov Customer Education Lead at 4OVER4.COM

Nadia is our customer education voice, built from the knowledge of our production team, with over 20 years in printing.

Question

What is the difference between standard and premium postcards?

Answer

The gap between standard and premium postcards comes down to stock weight and finishing. Standard cards cover everyday mailings well, while premium cards are built to stand out and feel expensive.

	Standard	Premium
Stock	14pt gloss or matte	16pt or 32pt
Finishes	Basic gloss or matte	Spot UV, soft-touch, foil stamping
Best for	High-volume, cost-sensitive mailings	Standout pieces and premium brands

If you want maximum impact, a dark, high-contrast stock with a bold finish reads as high-end and cuts through a stack of ordinary mail.

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What is the difference between standard and premium postcards?

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