FAQ  /  Marketing Materials

Business Cards

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How does kraft cardstock affect my business card design? White ink does not print on standard kraft, so white areas show brown, which means dark bold inks and simple graphic designs work best on it… Read answer Is thicker cardstock always better for business cards? Use 32pt for networking impact, 14pt for cards mailed in envelopes to keep postage low, and thinner stock for packaging inserts, matching we… Read answer How many phone numbers should I put on my business card? List one phone number if you can and two at most, like a labeled mobile and office line you both answer, because three or more makes prospec… Read answer What does "embossed" mean on a business card? Embossing uses a metal die pressed from behind to raise logos, names or borders above the card surface, a tactile effect made by pressure ra… Read answer Can I emboss any design element on a gloss business card? Not every element embosses well. The die physically shapes the paper, so bold, simple forms reproduce cleanly while fine detail can smear or… Read answer What exactly is a foil accent on a business card? A foil accent is a thin metallic or pigmented film bonded onto specific areas of a card using heat and pressure, a process called foil stamp… Read answer What paper stock works best for foil accent business cards? Foil bonds best to smooth coated stock at 16pt or heavier for crisp mirror-bright edges, while uncoated or textured paper can leave patchy c… Read answer How small can foil details be on a business card? Keep foiled type at 8pt or larger in bold or medium weights, avoid hairlines and detail under about 6pt, and draw foil lines thicker than pr… Read answer How thick is a sandwich business card compared to a standard card? A sandwich card bonds two printed layers around a colored core for 32pt to 40pt thickness, roughly triple a 14pt standard card, with a visib… Read answer Are sandwich business cards more expensive than regular cards? Sandwich cards cost more than single-layer cards because of extra paper and a bonding step, but unit cost drops at volume and suits high-val… Read answer Do sandwich business cards work with special finishes like foil or embossing? The outer layers of a sandwich card are premium stock in their own right, so they accept the full range of specialty finishes just like any … Read answer What thickness is best for a soft touch business card? The best thickness for a soft touch card depends on how premium you want it to feel; the velvety coating pairs naturally with heavier stock.… Read answer Do soft touch business cards cost more than standard cards? Soft touch cards cost a little more than matte or glossy for the extra lamination and curing step, and recipients are far more likely to kee… Read answer How long do soft touch business cards last? Soft touch lamination adds a scuff-resistant layer, so cards kept in a wallet or holder stay clean for many months and outlast standard unco… Read answer What does silk lamination feel like on a business card? Silk lamination feels smooth and buttery, between matte and glossy, resists fingerprints and smudges, and shows rich, even color without har… Read answer Can you write on Silk Laminated Business Cards? Silk laminated cards take ballpoint ink without skipping or smearing, unlike soft-touch or glossy laminates, so notes at networking events s… Read answer Are Silk Laminated Business Cards waterproof? Silk lamination makes cards water-resistant, not waterproof, shrugging off splashes and damp hands, but long soaking can seep in through the… Read answer Is 14pt card stock thick enough for professional Business Cards? At 0.014 inches, 14pt is the standard weight for professional business cards, sturdy for daily handling, wallet-friendly and good value on b… Read answer Are square business cards a good idea? Square 2.5 x 2.5 inch cards stand out for photographers, designers and artists, but they do not fit standard card slots, so give the layout … Read answer What's the difference between U.S. and European business card sizes? Cards in the US and Canada measure 3.5 x 2 inches, or 89 x 51 mm, while European cards are 85 x 55 mm, taller and narrower, so carry both wh… Read answer Is it legal to leave business cards in mailboxes? Leaving unstamped cards in US mailboxes is a federal violation that can bring fines, so hand them out in person or use a mailing service wit… Read answer How many business cards should I leave at one location? Leave a tidy stack of 5 to 10 business cards per location and check back weekly, since a fat pile looks dumped and often gets swept into a d… Read answer Can I leave business cards at other people's businesses? Ask the owner or manager before leaving cards at another business, offer to display their cards in return, and choose shops that share your … Read answer Where to leave business cards if I'm a real estate agent? Real estate agents should leave cards at open houses, mortgage brokers, home inspectors, movers, hardware stores and property management off… Read answer

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