Printing Articles - Stories, Ideas and Advice

Expert tips & insights from 25+ years in the printing industry

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Custom Work Shirts for Men and Women That Wear Your Brand All Day

Custom Work Shirts for Men and Women That Wear Your Brand All Day

Order custom work shirts for men and women with your logo, compare embroidery and screen print, pick durable stocks, and outfit your whole crew in bulk.

Marcus Chen
Cute Name Tag Ideas That Stay Readable From Across the Room

Cute Name Tag Ideas That Stay Readable From Across the Room

Twelve cute name tag ideas for events, classrooms and teams, with the shapes, stocks and letter heights that keep a name readable from across the room.

Tobias Reed
Dental Direct Mail That Fills Open Hygiene Columns

Dental Direct Mail That Fills Open Hygiene Columns

Where a dentists mailing list comes from, when EDDM beats a rented list, and how to print new patient and recall postcards that fill open hygiene columns.

Marcus Chen
Why Coral Prints Duller Than It Looks on Screen

Why Coral Prints Duller Than It Looks on Screen

Coral sits at the edge of the CMYK gamut and prints duller than it looks on screen. How to specify, pair and proof coral Pantone tones on cards and postcards.

Emma Davis
Dimensional Mailers and the Power of a Physical Presence

Dimensional Mailers and the Power of a Physical Presence

Dimensional mailers put a three dimensional package in a buyer’s hands. See the formats, the response lift they earn, and how to print and mail yours fast.

Jordan Kim
Direct Mail Examples That Get Responses, From Postcards to Political Mailers

Direct Mail Examples That Get Responses, From Postcards to Political Mailers

Nine direct mail examples that pulled replies, from a 6 x 11 political mailer to a plain stamped letter, with the size band, stock and real print cost behind each.

Marcus Chen
Co-Marketing Ideas That Split the Cost and Double the Audience

Co-Marketing Ideas That Split the Cost and Double the Audience

Co-marketing ideas that hold up, how it differs from co-branding, how to choose a partner, split the cost, and print the pieces a joint campaign runs on.

Marcus Chen
Easel Back Canvas Ideas for Desks and Shelves

Easel Back Canvas Ideas for Desks and Shelves

Easel back canvas prints turn a favorite photo into a ready-to-stand desk display. Compare tabletop sizes, photo prep tips, gift ideas and canvas pricing.

Sofia Ramirez
EDDM Examples That Get Responses, Dissected by Industry

EDDM Examples That Get Responses, Dissected by Industry

Five EDDM postcard examples pulled apart offer by offer, with the headline, the call to action and the flat size that made each one worth the postage.

Emma Davis
Employee Appreciation Gift Ideas That Show You Care

Employee Appreciation Gift Ideas That Show You Care

Employee appreciation gift ideas that actually get used, from custom gift certificates and gift card holders to printed thank you cards your team keeps.

Nadia Petrov
Event Poster Examples and Design Ideas for Every Type of Event

Event Poster Examples and Design Ideas for Every Type of Event

Event poster examples for concerts, fundraisers, festivals and grand openings, with the hierarchy, size and stock each one needs to read across a room.

Sofia Ramirez
18 Famous Logos and the Design Lesson Hiding in Each One

18 Famous Logos and the Design Lesson Hiding in Each One

See how 18 famous logos earn their recall, and steal one usable lesson from each for your own mark, business cards, banners and everyday branded print.

Sofia Ramirez
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