What is a 'flip' in lenticular printing?

In lenticular printing, a "flip" is a single image in your animation sequence. The number of flips is simply how many separate frames make up the effect, and it controls how the artwork appears to change as the piece is tilted.

• One flip equals one image: a 16-image GIF represents 16 flips.
• More flips, smoother motion: additional frames create a more gradual transition between views.
• Fewer flips, sharper switch: a small number of flips gives a crisp, obvious change from one image to the next.

Think of flips as the building blocks of the lenticular effect, whether you want a simple two-image switch or a longer animated sequence that plays as the viewing angle shifts.