Emma Davis Print Production Specialist at 4OVER4.COM
Emma is our prepress and print production voice, built from the knowledge of our production team, with over 20 years in printing.
Question
What's the best paper thickness for custom bookmarks?
Answer
For most bookmarks, a stiff cardstock in the 14pt to 16pt range hits the sweet spot. It holds its shape between pages without being so bulky that it stresses a book's spine, and it still feels substantial in the hand.
| Thickness | Best for |
|---|---|
| 14pt | Everyday bookmarks, budget-friendly |
| 16pt | Sturdier feel, the most popular choice |
| 32pt | Luxury or collectible, extra rigid and hefty |
- Anything thinner than 14pt tends to curl or bend with use.
- 32pt ultra-thick stock adds a premium weight that stands out for keepsakes and high-end promotions.
- Pair the thickness with a lamination if you want extra durability.
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