Question
What paper thickness works best for counter displays?
Answer
The right thickness depends on whether the piece needs to stand on its own or sits inside a holder. For counter-level displays, rigidity is what keeps the piece looking sharp.
| Use case | Recommended stock | Why |
|---|---|---|
| Free-standing card | 32pt cardstock | Rigid enough to hold its shape without a stand |
| Inside an acrylic holder | 16pt cardstock | Sturdy enough while costing less per unit |
- 32pt is roughly three times thicker than a standard business card.
- Thicker stock resists curling in humid or high-traffic spots.
Choose based on how the piece will be displayed, then match the finish to your lighting for the cleanest look.
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