Printing Articles - Stories, Ideas and Advice

Expert tips & insights from 25+ years in the printing industry

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Stacking Daily Deals and Coins on One Print Order

Stacking Daily Deals and Coins on One Print Order

How daily deals, coins and quantity breaks combine on one 4OVER4.COM print order, and the order to apply them in so your total comes out lowest.

Nadia Petrov
Spa Print Marketing Ideas from Magnets to Treatment Menus

Spa Print Marketing Ideas from Magnets to Treatment Menus

Spa print marketing ideas that fill the booking calendar: appointment magnets, treatment menus, gift certificates, and referral cards clients keep at home.

Sofia Ramirez
Startup Poster Ideas That Motivate Teams and Show Your Culture

Startup Poster Ideas That Motivate Teams and Show Your Culture

Ten startup poster ideas worth a wall, with the size each one needs: 24 by 36 in for the mission, 18 by 24 for goals, 11 by 17 for a set of firsts.

Tobias Reed
Trade Show Marketing Strategies That Fill Your Booth and Your Pipeline

Trade Show Marketing Strategies That Fill Your Booth and Your Pipeline

Trade show marketing strategies that fill a booth, from pre show outreach and booth graphics to giveaways and follow up that turns badge scans into buyers.

Tobias Reed
The Print and Digital Marketing Mix That Actually Works

The Print and Digital Marketing Mix That Actually Works

How to split a small marketing budget between print and digital by the job each does best, with postcard prices from $16.48 and a way to track the mail.

Marcus Chen
Travel Agency Print Marketing Ideas That Book More Trips

Travel Agency Print Marketing Ideas That Book More Trips

Travel agent print marketing ideas that fill itineraries, from brochures and postcards to door hangers and referral cards, to plan your next campaign.

Emma Davis
Why Web to Print Is Changing How Businesses Order Print

Why Web to Print Is Changing How Businesses Order Print

Web to print models compared for business ordering, from a plain storefront to locked templates and branded portals, with what each costs to run.

Marcus Chen
Best Places to Print Custom Banners for Retail Campaigns

Best Places to Print Custom Banners for Retail Campaigns

Print retail banners at a sign shop for speed and an online trade printer for everything else, comparing turnaround, materials, finishing and price.

Tobias Reed
Packaging Sample Kits and Prototypes Worth Ordering First

Packaging Sample Kits and Prototypes Worth Ordering First

How to order packaging samples before a bulk run, what belongs in a sample kit, how prototypes differ from proofs, and what a short printed run costs.

Jordan Kim
2026 Print Industry Trends and Their Relevance to Consumers

2026 Print Industry Trends and Their Relevance to Consumers

The 2026 print trends buyers feel, from recycled stocks and raised foil to short run digital and design help, and how to use each on your next order.

Marcus Chen
10 Absentee Owner Real Estate Postcards That Win Listings

10 Absentee Owner Real Estate Postcards That Win Listings

Ten absentee owner postcard designs that pull listing calls, plus how to build an absentee homeowner mailing list, price your mailer, and print it fast.

Nadia Petrov
10 Business Card Ideas E-Commerce Sellers Actually Use

10 Business Card Ideas E-Commerce Sellers Actually Use

Ten business card advertising ideas ecommerce sellers actually use, from coupon inserts to referral and magnet cards, with real print formats and prices.

Emma Davis
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