Retail Catalogs

4.9 (15)

Retail Catalogs

See Retail Catalogs in action

Saddle-stitched catalogs in 5.5" x 8.5", 8.5" x 11" or 11" x 11", 8 to 60 pages on 7 inside stocks and 3 covers, full color or black on both sides, from $240.55 per 25 in 7 business days.

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Retail Catalogs: Key Facts
  • From $240.55 for 25 catalogs, and about $0.24 a booklet in a run of 5,000.
  • 3 sizes: a mail-friendly 5.5" x 8.5", a magazine-style 8.5" x 11" and a square 11" x 11" lookbook, plus a custom size.
  • 8 to 60 pages in 14 page counts, every catalog saddle-stitched.
  • 7 inside stocks and 3 cover papers, printed 4/4 full color or 1/1 black, with covers up to a 14pt Gloss Cover.
  • 7 business day standard turnaround, with rush speeds down to next day, rated 4.9 out of 5 across 15 reviews.

Put Your Whole Store in One Booklet

A retail catalog puts your lineup, product photos, prices and story in one booklet a shopper flips through on the couch or at the counter. Mail it as a seasonal guide, hand it to a buyer as a wholesale line sheet, or leave it on the counter as a lookbook. For the same saddle-stitched build without the retail framing, see Standard Booklets; the rest of the retail range is in the retail printing collection.

A run of 100 is $361.37 and 300 come to $495.38, about $1.65 each, as set out in our bulk discounts. The tiers below show the total at each step.

Print more, pay less per book

18 quantity tiers, 25 to 5,000 books
QuantityPer bookBox totalYou save
100 books$3.61$361.37base
500 books$1.06$531.6171% off
1,000 books61.8¢$618.3983% off
5,000 booksBest value23.9¢$1,195.0493% off
Quantity
100 books
Per book
$3.61
Box total
$361.37
You save
0%
$3.61 per book at 100, 23.9¢ at 5,000

What Sizes and Page Counts Can a Retail Catalog Be

The 5.5" x 8.5" catalog fits a pocket and costs less to mail, good for a compact product guide. The 8.5" x 11" gives the familiar magazine page, with room for large photos and detailed specs, and the square 11" x 11" reads like a lookbook for a boutique. Page counts go up in fours, from 8 pages (a cover plus 4 inside) to 60, because each sheet folds into four pages at the staple. To see a catalog come off the press, watch the standard catalogs video overview. The panel below lists the page, stock, cover, ink, binding and proof choices.

Retail Catalogs, Configured Your Way

6 option groups, 30 choices, defaults: 8 Pages (Cover + 4 pages), 100# Gloss Text, 100# Gloss Text
Option groupDefaultChoices
Number of Pages8 Pages (Cover + 4 pages)14
Booklet Inside Stock New100# Gloss Text7
Cover Paper100# Gloss Text3
Booklet Ink Color4/4 : 4 Color Both Sides2
Booklet Binding DimensionLong Binding2
Bundlingno2
6 groups30 total

Which Stock and Ink

100# Gloss Text makes product photos pop, 100# Silk/Matte Text cuts glare on pages full of copy, and 70# Uncoated Text reads soft and takes a pen. For the cover, match the inside or wrap the book in 80# Gloss Cover or a firm 14pt Gloss Cover that gives the catalog a real front. Set the ink to 1/1 black when the inside is mostly text, such as a wholesale line sheet, and it costs 18% less than full color. Short binding along the shorter edge adds 15%.

How Much Do Retail Catalogs Cost

A run of 1,000 is $618.39, near $0.62 a copy, and each extra page count adds to the base price. Drag the slider below to your count and see the run total and the per-booklet cost together.

Wally turns your whole lineup into one booklet

Why a $240.55 stack of catalogs sells while you sleep.

Wally the 4OVER4 mascot handing an open full-color retail catalog booklet, priced from $240.55 for 25, across a store counter to a happy shopper, teal hand-drawn line art.

A run of 25 retail catalogs starts at $240.55, and every extra copy costs less, down to about $0.24 each at 5,000. Full color on 7 stocks, saddle-stitched, in sizes up to a square 11 by 11 inch. Pick your pages, set your speed, and Wally prints a catalog your customers keep.

Retail Catalogs Price By Quantity

25 for $240.55 ($9.62 each) up to 400 for $515.14 ($1.29 each)
$240.55$9.62 per unit
2525 units400
At this tier you save 87% per unit versus the smallest order.

How Fast Can You Get Retail Catalogs Printed

Retail catalogs print on a 7 business day standard turnaround. Moving to 6 days adds 5% to the base price, 5 days 10%, 4 days 15%, 3 days 25%, 2 days 50% and next day 100%. Because a catalog is a bigger commit than a single card, lock the file first with a free online proof or a next-day hardcopy proof you can page through.

How Do Retail Catalogs Compare to the Rest of the Range

For a single folded sheet instead of a booklet, see Standard Brochures. The panel below sets the catalog beside Retail Counter Cards, Retail Labels and Retail Hang Tags from the retail range.

The smart pick in retail

Retail Catalogs beside Retail Counter Cards, Retail Labels, Retail Hang Tags, out of 9 retail styles
Lowest entry price in the category
$21.97
Retail Counter Cards, the most affordable way into the category
Most-reviewed style in the category
22 reviews
Retail Signs, the category's top-reviewed pick at 4.8★
StyleMin pricePaper / stockFinishDefault qtyTurnaroundRating
Retail Catalogs$240.55100# Gloss Text·257 business days★ 4.9 (15)
Retail Counter Cards$21.9756pt. SBS BoardStandard Finish12 business days★ 4.6 (17)
Retail Labels$25.00Uncoated Label·253 business days★ 4.7 (14)
Retail Hang Tags$25.2714pt Gloss CoverStandard Finish505 business days★ 4.8 (13)

What Do Businesses Use Retail Catalogs For

Shops mail seasonal catalogs to bring past customers back, wholesalers hand buyers a line sheet with every item, size and price, and showrooms leave catalogs on the counter so browsers take the whole range home.

See the Rest of Our Print Range

More retail print is below, and the full print product range has the rest.

Print Your Retail Catalogs Today

At 4OVER4.COM, quality comes first, and it is backed by our satisfaction guarantees and 25+ years of printing since 1999. Set the page count, the paper and the cover, and print your retail catalogs today. Need them before a season launch or a trade show? Rush turnaround down to next day keeps you covered.

Retail Catalogs: Frequently Asked Questions

Can I print a small run to test a season?

Yes. Twenty-five catalogs is the smallest run, low enough to test a lookbook before you commit to a full mailing.

Can the catalogs be hole-punched for a binder?

No. Three-hole punching is not offered on this product, so a saddle-stitched catalog is made to be handed out or mailed rather than filed.

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