Storefront Traffic Pack: The 3 Pieces That Pull People Through the Door
A storefront traffic package is three printed pieces that turn foot traffic into repeat visits, because foot traffic is a chain rather than one purchase. One piece has to stop a stranger on the sidewalk, one has to make the visit worth more than the receipt, and one has to survive in a wallet until the next trip. These three pieces cover all three jobs without overlapping.
The storefront traffic pack is three pieces that move a shopper from the sidewalk to a second visit. Two sided blockout banners carry the offer to passing traffic without sun bleeding one face into the other. A 3 in 1 foldable wireless charger turns the sale into a branded object that lives on a desk. And 30mil clear plastic cards hold the loyalty program in a format nobody throws away. When the offer is a seasonal sale, the summer sale promo starter pack covers the print for it.
Traffic packages
What a storefront traffic package includes
Each piece in this package is sized to one step of the visit. The 2 sided blockout banner prints on 15oz blackout vinyl in 13 sizes from 2 by 3 ft to 4 by 10 ft, from $108.75 in 4 business days. The 3 in 1 foldable wireless charger opens to 7 by 6.75 in and costs $15.00 each, shipped in 1 business day. The 30mil clear plastic loyalty card is 2.125 by 3.375 in at credit card thickness, $529.26 for 500 in 15 business days, so it goes on the order first.
The picks
Blockout banner, desk charger and wallet card, priced one by one
The pack is built on three products. The clear cards take 15 business days against four for the banner, so order the cards first and keep the artwork consistent.
Design and print help
One artwork file for vinyl, charger and clear plastic
A shopper has to recognize the 2.125 by 3.375 in clear card at the counter as the same business as the 15oz vinyl banner outside. These tools keep one artwork file behind all three pieces, and the card offers CMYK plus white ink on one or both sides for the logo.
How they work together
Sidewalk, counter, then the second visit
Each piece owns one stage of the walk from the sidewalk to the second visit. Print them in that order and every dollar you spend on attention has somewhere to go next.
The banner is the only piece that works on people who were not planning to visit. It has one job: make the offer readable from across the street.
A branded charger turns a normal sale into a reason to spend a little more, and it leaves the store with your name on a desk that gets looked at daily.
The clear card is the return ticket. It sits in the wallet looking premium, which is exactly why it gets kept and pulled back out later.
1. Two sided blockout banners that stop the sidewalk
Everything else in this pack works on people who are already inside. The banner is the only piece that changes how many of them there are. Hung above the entrance, across a railing or on the fence of a parking lot, it does one job well: make a single offer readable to someone moving past at fifteen miles an hour.
Blockout vinyl is the detail that matters here. Ordinary banner material is translucent, so afternoon sun pushes the reverse graphic through and both faces go gray. A blockout layer sits between the two printed sides and keeps each face clean, which is what makes a genuine double sided banner worth paying for. If you have been pricing sidewalk signage elsewhere, the A-frame sign alternative comparison is worth a read before you commit.
Keep the copy to a headline, one offer and the door. Anything longer is a paragraph nobody standing at a crosswalk will finish reading.
2. 3 in 1 foldable wireless chargers handed over with the sale
A coupon gets used once and thrown away. A branded charger folds open on a nightstand and stays there for a year, powering a phone, a watch and a set of earbuds off one pad. That is the difference between a promotion and an object, and objects are what people keep. For a storefront, it is the cheapest way to stay in a customer's line of sight long after they have left the block.
Retailers use it three ways: as a threshold gift above a spend level, as the prize that makes a loyalty program worth joining, and as the thank you handed to the wholesale buyer or landlord you actually want to remember you. Whichever route you take, put the logo on the face that stays visible when the charger is open, not the underside. If you are assembling a full front of house set, the retail storefront starter pack covers the pieces that surround it.
Order a modest first run, watch which offer moves them, then reorder against real numbers instead of a guess.
3. 30mil clear plastic cards that bring the shopper back
Paper loyalty cards die in the first wallet cleanout. A 30mil clear plastic card is the same thickness as a credit card and reads as something issued rather than printed, so it survives. That single fact is why it belongs in a traffic pack: it is the only piece here that a customer carries around for you, unprompted, for months.
The frosted and clear areas are a design tool, not decoration. Leave a window truly transparent and the card reveals whatever is behind it, which makes the logo look engraved rather than stuck on. Keep small text off the clear zones, because contrast disappears against a dark counter. If you want a sharper sense of what makes a small card get kept, the thinking in card ideas built around repeat visits transfers to retail almost line for line.
Number them or leave a signature strip if the card carries a membership tier. A card that identifies a specific person gets treated far better than a generic one.
Specs and pricing
Blockout banner sizes for a shopfront, with pricing
The banner sets the size, the material and the budget for everything else, so start with its specs and work the rest of the pack around what you commit here. For a shopfront you choose between eight sizes from 2 by 3 ft to 3 by 8 ft, all on 15oz blackout vinyl and hung by grommets or 2 or 3 in pole pockets; one banner costs $108.75 and a pair $217.47.
| Quantity | Price Per Unit | Total |
|---|---|---|
| 1 | $108.75 | $108.75 |
| 2 | $108.74 | $217.47 |
| 3 | $108.74 | $326.22 |
| 4 | $97.76 | $391.02 |
| 5 | $97.76 | $488.78 |
| 6 | $97.76 | $586.53 |
| 7 | $89.28 | $624.98 |
| 8 | $86.77 | $694.18 |
Wally explains the pack
Three pieces, one route from sidewalk to second visit
Wally thinks of a storefront the way a relay team thinks of a baton. The blockout banner runs the first leg and gets a stranger to the door. The branded charger runs the second and makes the visit worth more than the receipt. The clear plastic card runs the last leg and brings the shopper back. Drop any one of them and the handoff breaks before the finish.
Shop the retail collection →See it in use
Storefront print shop owners have ordered
Shop owners ordered these pieces. Look at how each banner keeps the offer to the few words a passer-by reads while walking past the door.
Explore more
Where to go next
The retail storefront starter pack covers a shop fitting out its first location, the convenience store pack is built for fast, high-volume counters, and the card ideas article shows how a card earns a spot in the wallet.
By the numbers
One pack, printed to fill the doorway
Common Questions
Common questions about the storefront traffic pack
What is the storefront traffic pack?
It is a three piece print set built around one problem: getting people off the sidewalk, through the door and back again. A two sided blockout banner does the stopping, a branded foldable wireless charger gives the visit a takeaway worth keeping, and a 30mil clear plastic card carries the loyalty or VIP program that brings the shopper back a second and third time.
In what order should I order and use these pieces?
Order the banner first, because it is the only piece that changes how many people walk in and it needs the longest lead time on a large size. Order the clear cards next so the loyalty program is live the day the banner goes up. The chargers can follow, since they work as a promotional add on rather than a piece your storefront depends on.
Do I need all three pieces to see more foot traffic?
A banner on its own will lift walk-ins. What it will not do is make those walk-ins come back, and repeat customers are where retail margin actually lives. The card and the giveaway exist to convert the traffic the banner buys you. If budget is tight, start with the banner and the clear cards, then add the chargers for a holiday or anniversary promotion.
How do I keep the three pieces looking like one brand?
Repeat three things everywhere: the same logo file, two brand colors and no more, and one phrase. If the banner says Members save every visit, the clear card should carry that same line rather than a new slogan. Colors shift between vinyl and plastic because the materials absorb ink differently, so pull the artwork from one source file and order the pieces together rather than months apart.
Why blockout material instead of a standard vinyl banner?
Standard vinyl lets light through. When the sun sits behind your banner, the graphic on the far side ghosts through and both sides turn muddy. Blockout vinyl carries a light blocking layer in the middle, so the front reads clean regardless of what is printed on the back. That is what makes a genuinely two sided banner possible instead of a banner with a wasted second face.
How much does the full storefront traffic pack cost to print?
Price it by when the money goes out. The clear plastic loyalty cards are the one large order, $529.26 for 500 or $630.31 for 1,000 with a 15 business day build, about $1.06 a card at 500. The two sided blockout banner is $108.75 each in 4 business days, and the chargers are $15.00 apiece in 1 business day, so you can buy them in small batches as sales justify. There is no pack price; each piece is quoted on its own product page, because the number moves with size, quantity and turnaround. Configure the quantity you actually need and the real total updates before you check out.
Can I add more pieces later as the store grows?
Yes. The pack is a working core, not a closed set. Most retailers add window clings, counter cards or a second banner in a different size once they see which offer pulls. The retail collection holds the rest, and every piece prints from the same artwork you already approved.
Get Started
Order a 2 sided blockout banner from $108.75 for the frontage
Order the full storefront traffic pack from one printer and keep the banner, the card and the giveaway on the same color, the same logo and the same schedule. Live pricing on every piece.
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