Summer Sale Promo Starter Pack: 3 Print Products That Get Your Sale Noticed and Remembered
A summer sale lives or dies on how many times a shopper meets it. One banner taped to the glass covers a single moment. This pack covers the whole trip, from the driver who was heading somewhere else, to the shopper on your sidewalk, to the customer who already paid and is walking out the door.
The summer sale promo starter pack is three pieces that each own a different stage of the sale. Sale banners pull attention off the street before the doors open. Two sided blockout banners work shoppers approaching from both directions once they are on your sidewalk or in the aisle. A branded foldable wireless charger leaves with the buyer and keeps your name in front of them long after the promotion ends.
The picks
Two banners and a charger, from $15.00 for the charger
Start here. These are the three pieces we would print for a summer sale, in the order a shopper meets them. The blockout banner takes 4 business days and the sale banner two, so start with the blockout and set size, quantity and finishing before anything reaches the cart.
Design and print help
One sale price on both banners and the giveaway
The pack only works if every piece reads as the same promotion. These tools keep the offer wording, the color and the logo placement identical from the street banner to the item in the bag.
How they work together
Print in the order shoppers move
Each piece owns a stage of the sale. Get the sequence right and a stranger driving past becomes a shopper on your sidewalk, then a buyer at the register, then a name they remember next season.
Hang the street facing banner several days early so regulars plan the trip and drivers see the offer more than once before the weekend arrives.
Work both directions of foot traffic at the entrance and inside the aisle, so nobody passes your promotion from the wrong side and misses it.
Hand the branded charger to buyers at the register so your name follows them home and sits on a nightstand long after the sale ends.
1. Sale banners: the piece that stops the car
The sale banner is the only piece in this pack that works on people who were not planning to visit you. It has about two seconds of a driver's attention and roughly six words of room to use them. That is why the offer belongs in the largest type on the banner and everything else belongs smaller.
Write the number first. Forty percent off reads faster than a clever line about summer savings, and a date range underneath tells a shopper this is a reason to come now rather than eventually. Our guide to designing advertising banners walks through the size and contrast decisions that decide whether a banner reads from the road or only from the sidewalk.
Hang it several days before the sale opens. Outdoor signage rarely converts on first sight, and the repeat passes are what turn a noticed banner into a planned trip.
2. Two sided blockout banners: one banner, both directions of traffic
A single sided banner hung perpendicular to a walkway is invisible to half the people passing it. The blockout layer is the fix. It is an opaque core between the two printed faces, so the artwork on the back never ghosts through to the front and both sides stay clean and full strength.
That makes this the sidewalk and aisle piece. Hang it from an awning arm, a ceiling grid or a pole where shoppers approach from either direction, and put a slightly different message on each face if the two sides serve different moments. Our guide to making banners covers the grommet spacing and hem choices that keep a hanging banner from tearing itself apart in a summer wind.
Order it in the same colors as the street banner. The moment a shopper recognizes the second piece as the same promotion is the moment your sale stops being background noise.
3. Three in one foldable wireless charger: the piece that goes home
Signage buys attention for as long as it hangs. This piece buys attention for as long as someone owns a phone. A foldable charger that handles a phone, earbuds and a watch on one pad ends up on a nightstand or a desk, which means your logo gets seen every single night by the exact person who already bought from you once.
Use it as the reason to hit a spend threshold. Free charger over a set basket size gives shoppers a target and lifts the average ticket without discounting deeper. Keep the branding restrained, one logo on the fold, because a promo item that looks like an advertisement gets left in a drawer while a clean one gets used.
Print the logo in the same brand color as both banners and hand it over at the register with the receipt, so the last thing a customer touches is the thing they keep.
Specs and pricing
Sale banner sizes and what the 2 day build covers
The street banner sets the size and material decisions the rest of the pack follows. Check the stock, finishing and quantity breaks here before you lock the artwork for every piece.
| Quantity | Price Per Unit | Total |
|---|---|---|
| 1 | $43.92 | $43.92 |
| 2 | $43.93 | $87.85 |
| 3 | $43.92 | $131.77 |
| 4 | $41.73 | $166.90 |
| 5 | $41.73 | $208.64 |
| 6 | $41.73 | $250.37 |
| 7 | $41.73 | $292.12 |
| 8 | $41.73 | $333.85 |
Wally explains the pack
Three pieces, one promotion, printed to sell all summer
Wally thinks of a summer sale as a relay. The street banner runs the first leg and gets a stranger to slow down. The two sided blockout banner takes the handoff on the sidewalk and works both directions of foot traffic. The branded charger runs the last leg out the door and keeps running for months. Drop any leg and the sale stops short of the finish.
Shop the retail collection →See it in use
Sale signage shops have put up
Explore more
Where to go next
By the numbers
One pack, printed to sell all season
Common Questions
Common questions about the summer sale promo starter pack
What is the summer sale promo starter pack?
It is a curated set of three print and promo pieces that cover a seasonal sale from the sidewalk to the customer nightstand. A sale banner pulls traffic off the street, a two sided blockout banner works both directions of foot traffic at the entrance and inside, and a branded foldable wireless charger goes home with buyers so the store name keeps earning attention after the promotion ends.
In what order should I order and use these three pieces?
Follow the shopper. Order the sale banner first and hang it several days before the promotion starts, because outdoor signage needs repeat exposure to work. Put the two sided blockout banner up on the opening morning where traffic passes it from both sides. Keep the chargers behind the counter and hand them out at checkout, either to every buyer or above a spend threshold you set.
Do I really need all three pieces for a summer sale?
You can run a sale with one banner, but you will only own one moment of the trip. The street banner gets attention, the double sided piece converts the people already walking past your door, and the giveaway is the only piece that leaves with the customer. Cutting any one of them leaves a stage of the sale with nothing working for you, and the missing stage is usually the memory part.
How do I keep all three pieces looking like one promotion?
Repeat three things everywhere. Use the same offer wording, word for word, so a shopper who reads the street banner recognizes the sidewalk piece instantly. Use the same two brand colors in the same proportion, one dominant and one accent. Put your logo in the same relative position on every surface. Sizes and materials will differ across vinyl and merchandise, but wording, color and logo placement are what the eye actually files as one campaign.
Why include a wireless charger instead of only signage?
Signage is rented attention and it disappears the day you take it down. A charger is the only piece in the pack a customer keeps, uses daily and sees in their own home. That is what moves your store from noticed to remembered. It is also the lowest cost item here, which means you can hand it to every buyer during the sale without denting the margin on the promotion itself.
How much does the full summer sale promo starter pack cost to print?
There is no pack price. Each piece is quoted on its own product page and the total depends on the sizes, quantities and finishing you pick. Sale banners start at $43.92 with a 2 business day build, two sided blockout banners at $108.75 in four, and the three in one foldable wireless charger at $15.00 in one. Configure the size and quantity on each product page and the calculator updates before you add anything to the cart, so you can build the pack to whatever budget the season allows.
Can I add more pieces as the promotion grows?
Yes. The pack is a starting set, not a limit. Retailers commonly add yard signs along the approach road, flyers for a nearby mailing, and business cards at the register once the first sale proves what pulls. Everything in the retail collection prints in the same brand colors, so later additions match the pieces you already have.
Get Started
Order a sale banner at $43.92, built in 2 business days
Print the full promo pack from 4OVER4.COM and every piece lands in the same colors, on the same schedule, from one order. Configure sizes and quantities live, or start with free paper samples.
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