Tobias Reed Production Knowledge Lead at 4OVER4.COM
Tobias is our voice for cutting, binding and large format, built from the knowledge of our production team, with over 20 years in printing.
Question
What does a bandit sign campaign cost to launch?
Answer
A bandit sign campaign is low cost to launch, with most of the budget in the signs, stakes, and a tracking number.
| Item | Typical cost |
|---|---|
| Signs (bulk, 50 to 100) | $2 to $5 each |
| H-stakes | $0.50 to $1 each |
| Starter campaign (50 signs + stakes) | Roughly $150 to $300 |
| Tracking phone number | $20 to $30 per month |
Plan to replace about 20% of signs each month due to weather or removal. Many investors see positive ROI within the first two weeks of a well-placed campaign.
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