Tobias Reed Production Knowledge Lead at 4OVER4.COM
Tobias is our voice for cutting, binding and large format, built from the knowledge of our production team, with over 20 years in printing.
Question
What's the best poster size for a trade show booth?
Answer
For trade show displays, 24 by 36 inches is the minimum recommended size. Attendees view booth graphics from 10 to 20 feet away, so both text and images need to read at that distance.
| Use | Recommended size (inches) |
|---|---|
| Standard booth graphic | 24 x 36 minimum |
| Backdrop wall | 36 x 48 or larger |
- Use bold headlines and high-contrast colors so the message cuts through a busy convention hall.
- Keep the layout simple, since detail is lost at booth-viewing distance.
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