Marcus Chen
Marcus Chen Senior Content Strategist at 4OVER4.COM
Question

What's the best poster size for a trade show booth?

Answer

For trade show displays, 24 by 36 inches is the minimum recommended size. Attendees view booth graphics from 10 to 20 feet away, so both text and images need to read at that distance.

UseRecommended size (inches)
Standard booth graphic24 x 36 minimum
Backdrop wall36 x 48 or larger
  • Use bold headlines and high-contrast colors so the message cuts through a busy convention hall.
  • Keep the layout simple, since detail is lost at booth-viewing distance.

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