How big are posters for trade shows?

Trade show posters usually run from 24" x 36" up to 36" x 48", with the right size depending on booth space and how far away people will be reading from.

• Standard 10-foot booth: a 24" x 36" poster reads well and fits most easels and stands.
• Larger or premium booths: go up to 36" x 48" or a custom oversized format to fill the wall and grab attention from the aisle.
• Mounted vs paper: mounted posters on a rigid board give you a clean, self-supporting display that survives repeated setup, teardown, and travel.