Jordan Kim, 4OVER4 labels, packaging and sustainability voice (illustration)
Jordan Kim Labels, Packaging & Sustainability Editor at 4OVER4.COM

Jordan is our labels, packaging and sustainability voice, built from the knowledge of our production team, with over 20 years in printing.

Question

What's the difference between hang tags and product labels?

Answer

Hang tags and product labels both carry branding, but they attach differently and serve different jobs, so the right one depends on how you want shoppers to interact with it.

FeatureHang tagsProduct labels
AttachmentHang from string or a fastenerAdhesive, stuck directly on
RemovableYes, easily detachedMeant to stay put
VisibilityProminent, swings freeFlat against the product
Best forBranding and point-of-sale impactPermanent identification and info

Use hang tags when you want a standout branded piece a customer removes at purchase, and labels when you need durable, always-on information on the package itself.

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