Jordan Kim, 4OVER4 labels, packaging and sustainability voice (illustration)
Jordan Kim Labels, Packaging & Sustainability Editor at 4OVER4.COM

Jordan is our labels, packaging and sustainability voice, built from the knowledge of our production team, with over 20 years in printing.

Question

What do customers say about label durability?

Answer

Durability feedback on labels tends to focus on how well the adhesive holds and how the material survives its environment. The waterproof stocks get called out most for tough conditions.

  • Adhesive strength: labels that stay down without lifting corners.
  • Cold and freezer: holds through refrigeration and freezing.
  • Humidity and outdoors: resists moisture without bubbling or peeling.
  • Beverage and food: waterproof options are the popular pick for bottles and jars.

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