Question
When is the best time of year to run a door hanger campaign?
Answer
Timing a door hanger campaign to seasonal demand can make a big difference, since the right offer at the right moment lifts response.
- Spring through early summer: The highest response window for most industries, especially home services.
- Fall: Strong for heating, holiday, and back-to-routine businesses.
- Winter: Works well for snow removal and tax prep.
Aligning your drop with peak seasonal demand can roughly double response compared with an off-season campaign.
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