Question
How much should I budget for tobacco day print campaign analysis?
Answer
Budget scales with campaign size and the mix of formats you print.
| Scale | Typical print cost |
|---|---|
| Small community (500 posters, 2,000 stickers) | A few hundred dollars |
| Larger multi-format (banners, acrylic prints, mass stickers) | $1,000 to $5,000 |
| Measurement tools (QR codes, survey platforms) | 10 to 15% of total budget |
- Set aside part of the budget for measurement, not only production
- Reusable signage can be refreshed each cycle to lower long-term cost
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