Tobias Reed, 4OVER4 cutting, binding and large format voice (illustration)
Tobias Reed Production Knowledge Lead at 4OVER4.COM

Tobias is our voice for cutting, binding and large format, built from the knowledge of our production team, with over 20 years in printing.

Question

What font size works best for names on badges?

Answer

Names should read from about 6 feet away, so size the first name larger than everything else on the badge. Sans-serif type stays cleanest at a glance.

ElementRecommended size
First name28 to 36 pt
Last name20 to 24 pt
Company / title12 to 16 pt
  • Use sans-serif fonts like Helvetica, Open Sans, or Montserrat, which stay legible at distance.
  • Keep strong contrast between the text and the badge background.
  • Leave breathing room around the name so it does not crowd the edges.

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