Question
How much does foil stamping cost compared to standard printing?
Answer
Foil stamping costs more than standard CMYK printing because it adds a custom die and a separate press run. The upside is that the die is a one-time cost, so the price per piece drops meaningfully as your quantity grows.
- The custom die is a fixed, up-front cost that is spread across the whole run.
- A separate press pass is needed to apply the foil, adding production time.
- Because the die cost is fixed, per-unit pricing falls a lot at higher quantities.
- For business cards, foil stamping often adds roughly 30 to 50 percent over the base printing cost, depending on how much area is foiled and the foil type.
| Factor | Effect on cost | |
|---|---|---|
| Custom die | One-time, spread across the run | |
| Coverage area | More foil, higher cost | |
| Quantity | Higher volume, lower per-unit cost |
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