Emma Davis, 4OVER4 print production voice (illustration)
Emma Davis Print Production Specialist at 4OVER4.COM

Emma is our prepress and print production voice, built from the knowledge of our production team, with over 20 years in printing.

Question

How do I decide which social media to include on my card?

Answer

Pick one or two platforms where you are genuinely active and where your audience actually spends time. A card with two well-chosen handles beats one crammed with five, and listing a profile you rarely update looks worse than listing none at all.

  • B2B and professional services: LinkedIn is almost always the right call.
  • Visual and creative work: Instagram or a portfolio link shows your output at a glance.
  • Video-led brands: YouTube or TikTok if that is where your best content lives.
  • Only include accounts you keep current, and add a QR code if you want a one-tap follow.

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