Emma Davis, 4OVER4 print production voice (illustration)
Emma Davis Print Production Specialist at 4OVER4.COM

Emma is our prepress and print production voice, built from the knowledge of our production team, with over 20 years in printing.

Question

How do I convert between points, pounds, and GSM?

Answer

There is no exact formula, because each system measures something different. Points measure thickness, pounds measure the weight of 500 sheets at a base size, and GSM measures weight per square meter.

PointsApprox. GSMApprox. lb (cover)
14pt~300 GSM~80 lb
16pt~350 GSM~100 lb

Because thickness and weight are not perfectly linked, points are the most practical way to compare how a card will actually feel.

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