Tobias Reed
Tobias Reed Production Knowledge Lead at 4OVER4.COM
Question

What paper stock works best for concert flyers and posters?

Answer

Match the finish to the mood, glossy for punchy promo flyers and matte or uncoated for a gallery feel.

  • Concert flyers: glossy or semi-gloss stock makes colors pop and catches light on bulletin boards.
  • Posters: uncoated or matte stock gives a more artistic, gallery-quality look.
  • Thicker stocks like 16pt, about a credit card's thickness, hold up outdoors and when passed hand to hand.
  • Heavier stock resists curling in humidity, useful for venue walls and street posting.

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