Emma Davis, 4OVER4 print production voice (illustration)
Emma Davis Print Production Specialist at 4OVER4.COM

Emma is our prepress and print production voice, built from the knowledge of our production team, with over 20 years in printing.

Question

What is soft-touch lamination?

Answer

Soft-touch lamination bonds a velvety matte film to the sheet, giving it a suede-like feel that is instantly recognizable in the hand. It looks premium and understated while also toughening the surface.

  • The feel: smooth and velvety, like brushed suede, with a slight drag under the fingers that plain matte and gloss do not have.
  • The look: a deep, non-glare matte that reads as high-end.
  • Durability: the film resists fingerprints and scuffs during handling.

Soft touch is a favorite for premium business cards, hangtags and any piece where an upscale feel matters.

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