Sofia Ramirez
Sofia Ramirez Design & Templates Editor at 4OVER4.COM
Question

How does business card size compare to standard postcard size and standard flyer size?

Answer

Each of these formats has a job. Business cards are pocket sized for hand-offs, postcards give you room for a message and mailing, and flyers are the largest for detailed promotions.

FormatStandard sizeBest for
Business card3.5 x 2 inNetworking, contact info
Postcard4 x 6 inDirect mail, announcements
Flyer8.5 x 11 inPromotions, handouts, events

If you are unsure which fits your campaign, start with how the piece will be delivered: handed over, mailed, or posted.

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