What makes travel brochure printing inspiration effective for marketing?

Printed travel brochures work because they are tangible and portable. Research from Bentley University found that 79 percent of visitors pick up a brochure during a trip, and that physical presence keeps your brand in view long after a digital ad would have scrolled away.

• Tangible: a printed piece sits on a nightstand or in a bag for days.
• Shareable: brochures get passed from one traveler to another.
• Persistent: the piece stays top of mind through the entire booking decision.

That lasting physical presence is what makes print such a durable travel-marketing tool.