Jordan Kim Labels, Packaging & Sustainability Editor at 4OVER4.COM
Jordan is our labels, packaging and sustainability voice, built from the knowledge of our production team, with over 20 years in printing.
Question
What makes someone display a logo sticker instead of binning it?
Answer
An effective logo sticker turns a customer into a walking billboard. When someone puts your mark on a laptop or water bottle, it earns impressions for months at almost no ongoing cost.
- Make something people want to display, not hide in a drawer
- Print on quality material so it resists fading and peeling
- Keep the design clean and readable at small sizes
- Tie it to a brand people are proud to be seen with
The stickers that end up everywhere are the ones that look good and mean something to the person applying them.
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