Jordan Kim, 4OVER4 labels, packaging and sustainability voice (illustration)
Jordan Kim Labels, Packaging & Sustainability Editor at 4OVER4.COM

Jordan is our labels, packaging and sustainability voice, built from the knowledge of our production team, with over 20 years in printing.

Question

How do I make a logo readable on a small sticker?

Answer

A logo sticker has to read clearly at small sizes, so simplicity and contrast matter more than detail. Follow these basics for clean results.

  • Keep the logo simple and bold so it holds up when shrunk down.
  • Use high-contrast colors so the design stays legible at a glance.
  • Supply vector artwork (AI, EPS, or PDF) for crisp, scalable printing.
  • Leave at least 1/8 inch of breathing room around the logo so nothing gets clipped during cutting.
  • Test at actual sticker size before committing to a full run.

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