Jordan Kim, 4OVER4 labels, packaging and sustainability voice (illustration)
Jordan Kim Labels, Packaging & Sustainability Editor at 4OVER4.COM

Jordan is our labels, packaging and sustainability voice, built from the knowledge of our production team, with over 20 years in printing.

Question

If I want to add a border or background to my label design without changing the overall label size, what do I need to do?

Answer

A border or background does not add extra room to a label, it lives inside the size you already ordered. So if you want to add a frame without ordering a bigger label, you have to make space for it by pulling your existing content inward rather than pushing the border outward.

  • Work within the ordered size: the border must fit inside your original label dimensions. You cannot add space beyond the specified measurements.
  • Redistribute content: shrink or reflow your text and graphics slightly so the border sits around them without overlapping the trim.
  • Or size up: if you would rather not reduce the design area, increase the overall label dimensions to absorb the border.
  • Keep the safety margin: hold the border and key content inside the safe zone so nothing gets clipped at the cut.

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