Emma Davis Print Production Specialist at 4OVER4.COM
Emma is our prepress and print production voice, built from the knowledge of our production team, with over 20 years in printing.
Question
What paper and ink combinations work best together?
Answer
Ink appearance depends heavily on the paper underneath it. A color that looks great on white can shift or wash out on a dark or textured stock.
- Red ink may not show cleanly on black paper
- White ink can look grayish on dark backgrounds
- For strong contrast, switch to white or an uncoated stock
- Coated stocks tend to keep colors brighter and truer
| Concern | Suggested fix |
|---|---|
| Color looks dull on dark paper | Move to a lighter or white stock |
| Colors need to pop | Use a coated stock |
If you have color concerns, ask your printer about paper and ink pairings before you approve the proof.
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