Sofia Ramirez Design & Templates Editor at 4OVER4.COM
Sofia is our design and templates voice, built from the knowledge of our production team, with over 20 years in printing.
Question
What's the difference between matte and gloss finish on greeting cards?
Answer
The finish changes both the look and the feel of a greeting card. Matte and gloss send very different signals, and a third option, soft-touch, sits in a premium category of its own.
- Matte - no shine, smooth and understated, ideal for elegant or formal cards.
- Gloss - reflects light and makes colors pop, great for photo cards and bright holiday designs.
- Soft-touch lamination - a velvety texture that feels premium and resists fingerprints.
Choose matte for restraint, gloss for vibrancy, and soft-touch when you want the card itself to feel like an upgrade.
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