Will the velvet coating affect my card's colors?

Velvet lamination does shift your colors slightly, and in a flattering way. Because the soft-touch coating absorbs light rather than reflecting it, tones read a touch deeper and more muted than they would under gloss.

• Dark tones: blacks and deep colors look richer and more saturated under the velvet layer.
• Bright whites: may appear a little warmer and softer than on a glossy stock.
• Overall contrast: the muted surface slightly lowers vibrancy, so mid-tones can look a shade subtler.

For the strongest result, design with high contrast and bold colors so everything stays crisp once the soft-touch finish is applied.