Jordan Kim, 4OVER4 labels, packaging and sustainability voice (illustration)
Jordan Kim Labels, Packaging & Sustainability Editor at 4OVER4.COM

Jordan is our labels, packaging and sustainability voice, built from the knowledge of our production team, with over 20 years in printing.

Question

What is flexographic printing used for most often?

Answer

Flexographic printing is the workhorse of the packaging world. Its flexible relief plates and fast-drying inks let it print at high speed on materials that other methods handle poorly, which is why it dominates high-volume packaging.

  • Food and retail packaging: wrappers, bags, and cartons.
  • Corrugated boxes: shipping and retail-ready boxes.
  • Labels: narrow-web flexo prints most of the world's pressure-sensitive labels.
  • Flexible films and foils: pouches, shrink sleeves, and beverage cartons.

Its strength is running long jobs on plastic film, foil, and cardboard efficiently, where consistency and speed matter more than fine-art reproduction.

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