Emma Davis Print Production Specialist at 4OVER4.COM
Emma is our prepress and print production voice, built from the knowledge of our production team, with over 20 years in printing.
Question
What counts as specialty printing?
Answer
Specialty printing is anything beyond standard CMYK ink on paper. If a technique adds texture, dimension, or a unique visual effect, it counts.
- Foil stamping and metallic inks
- Embossing and debossing
- Spot UV coating
- Soft-touch and other lamination finishes
- Glitter finishes
- Die cutting into custom shapes
- Raised printing effects
These can be applied to business cards, postcards, invitations, banners, and many other products.
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