Tobias Reed
Tobias Reed Production Knowledge Lead at 4OVER4.COM
Question

What counts as specialty printing?

Answer

Specialty printing is anything beyond standard CMYK ink on paper. If a technique adds texture, dimension, or a unique visual effect, it counts.

  • Foil stamping and metallic inks
  • Embossing and debossing
  • Spot UV coating
  • Soft-touch and other lamination finishes
  • Glitter finishes
  • Die cutting into custom shapes
  • Raised printing effects

These can be applied to business cards, postcards, invitations, banners, and many other products.

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