Do I need to worry about HIPAA compliance with printed materials?

A printer reproduces exactly what you send, so the content of your materials is what determines any HIPAA concern. Managing protected health information (PHI) is the practice's responsibility.

• Usually fine: Business cards, brochures, and marketing pieces rarely contain PHI.
• Handle with care: Patient forms and intake documents may contain PHI and should be managed per HIPAA guidelines.
• Best practice: Keep any patient data off shared proofs and out of marketing artwork.